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http://ecapguatemala.org.gt/poioe/4790 Today’s Blog 101 I am talking about how a vision and mission statement can help enhance your blog.

What are a vision and mission statement?

go to link A mission statement is a statement on what your blog’s purpose is, a vision statement is what you want your blog to be in the future. It would make complete sense that your blog’s mission statement would inform the blogs vision.

Why are a vision and mission statement important?

A vision and a mission statement will inform the reader about the purpose of your blog and for yourself it can help you understand what you want your blog to be about. For example, if you want your blog to be focused on restaurants in the West Midlands and you do a content audit and you find a lot of your content is based on clothing shops in the West Midlands you have to think about possibly changing your content or the basis of your blog to help get yourself and your readers the most out of your blog.

How to go create your vision and mission statements

dating it complicated youtube For myself I found it easier to focus on my vision first and work backwards. Questions I asked myself:

  • What is my blog currently about
  • What do I want my blog to be about
  • What do I want readers to come away from my blog thinking
  • What do I enjoy writing about
  • What do I want to be writing about
  • What do I want my blog to be known for

purchase Pregabalin Keep your mission and vision statement’s short and sweet, 1-3 sentences will do it. It shouldn’t contain any technical words. There is nothing more off putting then reading a vision or mission statement that you don’t understand. A good mission and vision statement should invigorate, inspire and motivate you to keep working on your blog.

Do I need to publish my mission and vision statements?

http://www.soundofthesirens.net/?delimeres=www-zoomtrader-com&a78=8f It is entirely up to you. I don’t publish mine but I feel confident enough in the fact that I know where I am going with my blog.

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go to site If your aim is to win a blog award (let’s aim high here!) then you have to be in it to win it. Contrary to belief, the majority of blog awards the bloggers themselves enter in. Here is a complete list of awards (in no particular order) along with the web address and twitter handles.

* trade opções binárias Please note, I have not been paid or approached by any of the organisations below. This is research I have done in my own time. If you would like to copy the list, I am more than happy you do so, but please reference me 🙂
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http://irinakirilenko.com/?deribaska=bin%C3%A4re-optionen-der-wallstreet-trick&5a5=f0 binäre optionen der wallstreet trick If you see any blog awards I have not included please comment or tweet me and I will include it.

Blogosphere Blog Awards

Type of blogs: Fashion/Beauty/Book/Instagrammer/Business/Vlogger/Lifestyle/Photographer

/Blogger/Parenting/Food/Podcast/Fitness/Travel/Blogosphere Network

Website
Twitter

Cosmopolitan Blog Awards
Type of blogs: Beauty/ Lifestyle/ Fashion/ Fitness/ Food/ Sex and Relationships/ Photography
Website
Twitter

UK Blog Awards
Type of blogs: Art & Culture/ Automotive/ Dating/ Digitial & Technology/ Education/ Events/ Food & Drink/ Green & Eco/ Health and Social Care/ Lifestyle/ Photography/ PR, Media & Communication/ fashion & Beauty/ Travel/ Weddings
Website
Twitter

Bloggers Blog Award
Type of blogs: Beauty/ Lifestyle/ Fashion
Website
Twitter 

Amara Interior Blog Awards
Type of blogs: Interior
Website
Twitter

North East Blog Awards
Types of Blogs:
Beauty/ Buisness/Food&Drink/Lifestyle/Parenting/Instablogger/Interiors
Website

Next Blogger Network Awards
As I am not part of the Next Blogger Network myself, I couldn’t find much information about it. However, I felt it is worth including.

Bloggers Lounge
Types of Blogs: Beauty/ Lifestyle/ Design/ Fashion/ Charity/Parenting/ Tech/ Health and Fitness/ Food
Website
Twitter

Beauty Blogger Awards
Type of blogs: Beauty
Website
Twitter

Brilliance in Blogging Awards:
Type of blogs: Parenting/ food/ photography/ travel/ style/ craft/ family
Website

Vuelio Blog Awards
Type of blogs: Art & film/ Beauty/ Business and Finance/ Education/ Fashion/ Food and drink/ Health and Fitness/ Interior Design/ Media/ PR and Marketing/ Newcomer/ Parenting/ Politics/ Sport/ Travel and Tourism
Website
Twitter

Wine Media Awards
Type of blog: Drink (wine!)
Website
Twitter

Wine Blog Awards
Type of blog: Drink (wine!)
Website
Twitter

Navabi Plus Size Blog Award’s
Type of blog: Fashion/ Beauty
Website
Twitter

UKYA Blogger Awards
Type of blog: Books
Website
Twitter

Surrey Digital Awards
Type of blogs: From what the website it looks like any type of  blog can enter.
Website
Twitter

Essex Digital Awards
Type of blogs: From what the website it looks like any type of  blog can enter.
Website
Twitter

Bloggers Blog Awards
Type of blog: Books
Website
Twitter

 

Blog 101 Using Trello to organise your blog

Hello, today’s blog 101 I am talking about organising your blog using Trello. I am a big fan of Trello. In my previous role I used Trello to organise an entire marketing department’s work, it is free and you could do so much with it. Even in my current role I organise my entire workload using Trello. Today’s post I will talk about the getting started with Trello, the benefits of Trello and how you can use it to organise your blog.

What is trello?

Trello is an organisational tool. It works by using cards that you can move around in columns.

Benefits of Trello

  • It is free
  • You can add anyone to trello and set work on other people’s boards.
  • It is so easy to use
  • You are not just setting cards you can also add checklist to cards, image and emojis.

Using Trello for your blog

The way I am using Trello for my blog is to set up a new board (to do this go on trello and click on Boards and Create new board). Set the columns up (just click add new list) and set them up in this order:

  • To do
  • Doing
  • Scheduled
  • Posted
  • Posted on social media
  • On hold

Image of the Trello website

Another way to set up your blog organisation board:

  • To do
  • Doing
  • Create shorted link
  • Scheduled
  • Live
  • Posted on Facebook
  • Posted on twitter
  • Posted on Pinterest
  • Posted on Instagram
  • Reply to comments left on the blog
  • Respond to emails

You can if you want have more than one board for your blog. As an example you could have a board just for blog posts and a board just for social media. A way you could set up your social media list could be:

  • To write
  • Schedule
  • Scheduled
  • Reply to social media comments
  • Record social media statistics
  • Analyse social media statistics
  • Record noted trends to implement next time.
  • Follow relevant social media

Within the cards you can set up due dates with times. These dates are useful as you can see the due dates in calendar view and clearly on the card.

Image showing a Trello organisation board

If you decide to use Trello for more than just writing and scheduling blog posts you can use the label option. By labelling different cards in different colours you can see quickly which part of your blog/email/social media needs doing.

Image of the Trello labelling system

I personally would rather have one board with more columns than lots of different boards. The beauty about trello is that you can build it more or less any which way you want.

Using Trello for work

In my last role. I had to manage a team which included a Web Developer, Marketing and Communication Assistant, Social Media and Promo roles and Graphic Designers as well as my own work load. Having one board would have been crazy. Instead I separated the boards out:

  • Marketing and Communications Assistant workload
  • Social media and Promo Assistant workload
  • Web Developer
  • Graphic Designers

Within these boards I would checklists to the card (if relevant) and allow people to comment. I would assign people to cards. This was such an easy way for myself, my assistant and the staff to keep on track. It almost meant when I wasn’t in the office and any of the staff members came in, they can get straight to work. For the graphic designers, I would upload the creative briefs to the cards and add checklists for each format that needed created.

Do you use Trello for your blog? If so how do you layout your Trello board?

Do vloggers and bloggers really influence what we buy

All of these products above was purchased through recommendations by vloggers on YouTube

Unless you have been living under a rock in the last five years then you will know that blogging and vlogging is big business. It is not just the earnings from YouTube and sponsored advertisements but bloggers and vloggers releasing their own lines is now big, from Zoella and her books and beauty products to Hannah Witton’s book tour. Today I am exploring whether bloggers and vloggers really influence what you buy.

I have been watching vloggers for years since about 2011. Back in the day I loved Zoella, Fleur de Force and The Anna Edit (when she was Vivanna does makeup!). But as I grew older I discovered Lucy Moon, Emtalks and Hannah Witton and then I moved onto other things. These days I don’t watch YouTube but I still read blogs quite regularly and I follow a lot of bloggers on Twitter and Instagram mainly.

I personally felt that in the earlier days my make up choices did start to become influenced by Youtube. I brought the Urban Decay Naked Palettes and primer potion because of them. Physicians Formula Happy Booster blusher I just fell in love with the packaging after seeing it in a Tanya Burr video and couldn’t wait to buy them in the states (event though when I got them I was just disappointed). I wanted Nars and MAC but couldn’t justify the money buying them. If I wanted some new make-up I wouldn’t purchase a product until I had YouTubed it to death.

Recently with vloggers and bloggers releasing lines I certainly felt invested in them in someway. I brought Hannah Witton’s book and even went to her book tour at the Glee Club in Birmingham, I brought Emma Gannon’s and Dana Fox’s books. The only reason why I didn’t buy Zoella’s beauty range was because I didn’t like the scent! It seems like I am not the only person who feels invested in buying products with Zoella’s beauty product at Superdrug shifted 70,000 units in its first month alone and her book broke the record for highest first week sales for a debut author.

Think with Google reported that 68% of YouTube users watch YouTube to help make a purchase decision and information seeking is one on the top three reasons why people go on YouTube. So to sum up young people with high disposable incomes with access to the internet creates the perfect recipe for high end purchases to be made.

Additionally, the culture has changed as well. I remember back in 2012 browsing Guru Gossip and finding that people really despised those bloggers and vloggers that accepted payment to plug products. Today this is the point that wannabe bloggers and vloggers inspire to get to.

These days I still look to twitter and Instagram for inspiration for clothes, make up and interior design and don’t see myself stopping anytime soon. Have you ever brought products because a blogger/ vlogger has recommended them?

 

When I was approached by Fotojet to review their online photo and graphic design editor. I was intrigued. With Fotojet, you can make anything from social media images to posters to magazine covers and flyers.     At first, I thought this is similar to Canva which is another online photo and graphic design editor. I use Canva a lot which is fab for those with limited graphic design skills and I am familiar with Adobe Photoshop (which I use less often!)  so wanted to see what else Fotojet could offer.

First impressions, well it looked very much like Canva when I first logged in and to use most tools and formats it is free but a stripped down version of Canva. This was because there wasn’t as many options than I am used to seeing when I log in to Canva.  Fotojet works in three sections these are the design, collage and photo editing sections. To use most tools and formats it is free but there is a paid version where you have a better choice of tools. With that I decided to create a few pictures to see how it worked.

Pink collage created with Fotojet

Essentially the method of creating images and designs it was very much uploading your images and dragging and dropping them. They had this lovely collage function which I had a go on and it certainly makes the blog look different.

I decided to edit a photo of myself and I was impressed at how improved the photos looked. The first photo below is the original photograph of me and the second one was when I had used the tint tool, my hair looks so much blonder and my skin looks so much better, not pale and pasty.

 

So would I recommend Fotojet? It is a nice little program, however I have used Canva a while and there are more editing options. So if you are a beginner or may find lots of tools over daunting or just want to create some social media images then it is fab.

Have you used Fotojet?